Launched in late 2006, CafeMom is the #1 site on the internet for moms and the premier strategic marketing partner to brands that want to reach moms in a rapidly changing digital environment.

As the #1 media property for moms, CafeMom reaches 6.7MM unique visitors per month on cafemom.com (comscore, May 2010) and 18MM+ unique visitors per month on CafeMom Plus (comscore, May 2010), a boutique network of sites that reach moms and parents. CafeMom also delivers engagement with more than 100MM pageviews and tens of millions of minutes of time spent per month on CafeMom.com.

By moms, for moms, CafeMom offers moms Conversation, Advice, Friendship, and Entertainment. Moms connect on shared interests, passions, challenges, and local geography and have created tens of thousands groups on every topic. Popular groups include pregnancy, raising boys, recipe swap, photo moms, and marriage and relationships. CafeMom recently launched The Stir, a popular blog and content platform that delivers high quality, original content across eleven topics ranging from Toddlers to Love & Sex to Beauty & Fashion. The Stir is a one-stop destination on the web to get news, advice, and opinions on all topics moms are talking about. Finally, moms enjoy playing social games on CafeMom, whether to relax or for an exciting challenge.

CafeMom is also the leader in developing custom programs for leading brands that want to connect with and understand moms online. Through programs that allow leading brands to join the consumer conversation, add value to moms' lives, and get members talking about sponsor brands in an authentic and viral way, CafeMom has become a strategic partner to leading mom companies like General Mills, Target, P&G, Nestle, Kohl's, Johnson & Johnson, Kmart, Unilever, and dozens of others.

In addition to serving as a leading mom media destination, CafeMom has increasingly become a strategic marketing partner to brands that want to generate mom insight in real time, create Brand Champion communities, develop quality real mom custom content, and activate moms as co-creators in their product and marketing efforts.

CafeMom was profitable in 2009 and expects even more rapid revenue and profit growth in 2010.

CafeMom (CMI Marketing) lead investors are Highland Capital Partners and Draper Fisher Jurvetson. CMI Marketing was founded by Andrew Shue and Michael Sanchez.