Michael Sanchez - Chief Executive Officer and Co-Founder
Michael Sanchez

Michael co-founded CafeMom out of respect and admiration for moms. As CEO, Michael plays a lead role in driving the company's strategy, growth, and overall operations.

Prior, Michael was the co-founder and President of Do Something. Do Something is the premier provider of youth-led leadership and citizenship initiatives in schools. Do Something has worked with more than two million students and 15,000 educators to improve young people's leadership skills through meaningful involvement in their communities.

Michael also co-founded and served as the Chief Executive Officer of the profitable, '94 Cup Daily, the nation's only daily newspaper dedicated to the 1994 World Cup Soccer Tournament held in the United States. Michael played soccer in college for the nation's top ranked University of Virginia team and then professionally in Zimbabwe, where he also taught High School math.

As a child, Michael traveled around the country and the world as a top-ranked junior chess player. He received extensive media coverage as a chess prodigy, conducting dozens of chess exhibitions and earning a draw with the #3 ranked player in the world.

Michael graduated from Columbia Law School in 1993, with honors. He currently resides in New Jersey with his wife and three kids.

Back to Top

Andrew Shue - Co-Founder
Andrew Shue

Andrew co-founded the company along with his lifelong friend Michael Sanchez with the vision to create an organization that would celebrate and reward moms for all that they do each and every day.

As a husband and father of three sons and two step-daughters, Andrew's experience has shaped the long-term vision for the company. He has spearheaded the company's funding and business development since its inception. Under his direction, key strategic partnerships have been formed with venture capitalists Highland Capital Partners and Draper Fisher Jurvetson.

A community leader, Andrew is the chairman and co-founder, along with Michael, of the national non-profit youth leadership organization Do Something, now the leading web based effort getting young people to take action in their communities. In the 90's, as an actor Andrew had a leading role on FOX television's "Melrose Place" for six years. He also played professional soccer in Zimbabwe, Africa, and Major League Soccer for the Los Angeles Galaxy.

Andrew graduated from Dartmouth College in 1989 with a degree in history. In 1995 he received an honorary degree from Drew University and was named one of ten outstanding young Americans by the Junior Chamber of Commerce.

Back to Top

Suzanne Murray
Suzanne Murray - Editor In Chief, CafeMom's The Stir

As the Editor-in-Chief for The Stir, Suzanne's goal is to create informative, engaging, shareable content that appeals to moms and women. The Stir covers a wide variety of topics including parenting, beauty, food, news, tech, and pop culture. Each month, the editorial team produces thousands of pieces of original, high-quality content written in a smart, fresh style that inspires readers and encourages social media sharing.

Suzanne was part of The Stir's launch team and previously, she launched web sites for Washington Post Newsweek Interactive and Sephora. She's also held senior editorial positions at Rodale and Fitness and Shape magazines, among others.

Back to Top

Johanna Torres
Johanna Torres - Editor In Chief, MamásLatinas

As the Editor In Chief for MamásLatinas, Johanna's goal is to set the right tone (optimistic, aspirational, fun and inviting) for the number one online destination for Latina moms in the U.S. She is committed to producing fresh content that is current, highly relevant, thought-provoking and empowering for this audience. She also creates meaningful media partnerships to establish MamásLatinas as a household name within the Latina market and beyond.

Johanna has enjoyed a more than 20-year career as a multimedia editor, journalist and producer in the U.S. Hispanic media market. She was the Founding Editor of Meredith Corporation's Siempre Mujer magazine, a premiere publication in Spanish for the U.S. Latina. Prior to this, she served as Editor In Chief of Ser Padres magazine, Healthy Kids en Español and Lamaze magazine, Executive Editor of Disney's en Familia and contributed as a consultant to Latina magazine during its early days. She also founded Mi Blogazine, a Spanish blog that aims to inspire the Latina woman with a dose of good ideas every day. She appears weekly as a contributor on CNN en Español and regularly on Telemundo, Univision, among others. Johanna started her career in television at WCVB, an ABC affiliate, and graduated from Boston University.

Back to Top

Zuania Capo
Zuania Capó - Editor In Chief, Vivala

Zuania is a media management and multicultural communications executive with over 12 years of experience in publishing, online, radio, television, and public relations, and a strong passion for the Hispanic and Latin American markets. Currently, she serves as the Editor in Chief for Vivala.com, a new digital venture for real + bold + savvy millennial Latinas.

Previously, Zuania worked as an Executive Editor for People en Español and Siempre Mujer magazine, as a Deputy Editor for The Huffington Post's Latino Voices and Voces verticals, and for AOL Latino, as an Editor for its lifestyle and women's sections. During her tenure in Time Warner Cable's NY1 Noticias, she was a writer and assistant producer for their news and politics teams.

The Puerto Rican has been a regular contributor for HuffPost Live, a guest to HPRA NY media panel, and a CEW Awards presenter. Zuania holds a BA degree in Communications from the University of Puerto Rico, and a Master's in Media Management from the New York Institute of Technology (NYIT).

Back to Top

Kate Ward
Kate Ward - SVP, Product

Working on the CafeMom, The Stir, MamásLatinas, Baby Name Wizard, and Vivala sites, Kate oversees the Product and Design teams in making sure that our visitors have the best possible experience. The Product and Design teams are also responsible for continuing to develop and launch innovative features and new products across our properties. Kate has been working on the web for over 15 years, starting as a Producer at iVillage. She spent time at Conde Nast as one of their first Web Editors and then moved to The Knot where she worked in various capacities, including launching and running TheBump.com and then serving as Head of Mobile and Social for all properties. She graduated from Skidmore College with a BA in English Literature.

Back to Top

Kristina Tipton
Kristina Tipton - SVP, Marketing

Kristina oversees marketing efforts around content marketing, social media, PR, audience insights, and member acquisition & retention to grow the brands and audience of our properties including CafeMom, The Stir, MamásLatinas, Baby Name Wizard, and now Vivala.

Before joining CafeMom in 2008, Kristina worked on partnerships and digital marketing at Yahoo!. Prior to that she worked on digital marketing for Paramount Pictures, where she helped maximize box office revenues for the theatrical releases of films including Transformers and Shrek the Third. Kristina graduated from New York University, with an MBA with concentrations in Marketing, Business Analytics, and Management, and from UCLA, with a BA in Economics and Communications Studies.

Back to Top

Paul Bannister
Paul Bannister - EVP, CafeMom

Paul leads the sales team, which partners with America's best brands and agencies to help them connect with moms on CafeMom, and beyond. As the lead of the six-person team that launched CafeMom, and oversaw the website for four years, Paul has a background that's uniquely positioned to help brands create deeply engaging programs that meet their goals while creating a great experience for moms.

Paul started his career by founding Online Gaming Review, one of the first websites dedicated to covering computer games. He grew the site to be one of the top 100 websites (in 1997!), and wrote two books on computer games. He has also worked for USWeb/CKS, Ameritrade, and CMP Media, and has worked at CafeMom and ClubMom since 1999.

Paul graduated from the University of Pennsylvania, with a BSE in Computer Science and Engineering and a concentration in Accounting. He lives on the Upper West Side of Manhattan with his wife and two boys.

Back to Top

Jonathan King
Jonathan King - EVP, CafeMom

Jonathan oversees the teams responsible for the successful execution of projects across the company. He defines business strategy alongside consumer and sales functions.

Prior to joining CafeMom in 2008, Jon was a corporate strategy and process consultant for Fortune 100 firms. Jonathan graduated from the University of Pennsylvania, with a BAS in Systems Science and BA in Economics, and from Columbia University, with an MBA with concentrations in Marketing and Finance. Jonathan lives in New Jersey with his wife and two daughters.

Back to Top

Rachel Parkin
Rachel Parkin - SVP, Data Strategy & Sales

Rachel leads CafeMom's efforts around audience targeting and programmatic media. She is passionate about bringing data to life, and draws on data covering every aspect of a woman's lifestyle to help brands reach the right audience with the right message. Her approach brings together art and science in forming holistic segment profiles and optimizing against performance goals in real-time.

Over her career, Rachel has used analytics to help drive business decisions across a number of industries ranging from e-commerce to consumer products to media. Most recently, she was SVP, Director of Global Brand Strategy at BAV Consulting where she led a client team in mapping out strategies to build brand equity. Her work covered the full spectrum of brand opportunities, including positioning, tracking, architecture, valuation, consumer segmentation, partnerships and media investment analysis. Prior to joining BAV, she worked at CRA International where she evaluated the competitive effects of proposed mergers.

She graduated from Harvard University, with a PhD in Business Economics and from University of Virginia, with a BA in Economics.

Back to Top

Steven Samuels
Steven Samuels - SVP, Finance & Administration

Steve oversees the company's overall finance and administrative efforts, including accounting, human resources, financial planning, investor relations, and legal.

Steve has worked at CafeMom and ClubMom since 2000. Before that, he worked at Deutsche Bank. He graduated from McGill University in Canada, with an MBA with an emphasis in Finance and a BSc in Microbiology and Immunology. He lives in Riverdale with his wife and two daughters.

Back to Top

Benjamin Trent
Benjamin Trent - EVP, Technology

Ben leads the technology teams that build CafeMom, MamásLatinas, The Stir, Baby Name Wizard, and Vivala, as well as the systems that support these businesses. His goal is to provide the best possible experience for users, and to enable wonderful experiences on our sites.

Ben has led technology teams at high growth startups and at larger established companies. Before CafeMom, Ben was the CTO at Lot18, a VC-funded e-commerce business for wine. Prior to that he was VP Technology at NBCUniversal, and CTO at DailyCandy. He graduated from NYU.

Back to Top

Kim Crain
Kim Crain - VP, Human Resources

Kim oversees the Human Resources and Administration functions for the company. Prior to joining CafeMom in 2008, she was a senior consultant with RealHR Solutions providing management-level HR support to businesses and not-for-profits in New York City. She has held senior HR positions at Medical and Health Research Association and Full Moon Interactive and started her career at ADP. Kim graduated from San Jose State University.

Back to Top

Robin Sanchez
Robin Sanchez - VP, Community

Robin leads the Community Team to help members have a great experience on CafeMom and MamásLatinas. Her team works to make everyone feel welcome, join in conversations, ask questions and share their thoughts. Robin's goal is to help all members find advice, support and entertainment easily.

Before joining CafeMom, Robin worked as a sales rep for a printing company in New York City, and in a number of other sales roles before that. Robin graduated from the University of North Carolina in Greensboro with a BA in Geology and Marketing with a minor in child development. Robin lives in New Jersey with her husband and three kids.

Back to Top

Jonathan Busky
Jonathan Busky - VP, Sales Strategy

Jonathan manages advertiser programs on CafeMom, MamásLatinas, Baby Name Wizard and Vivala, working with our sales and sales operations teams to ensure we succeed in achieving our advertising partners' goals and continuing to develop cutting edge programs that help marketers reach the Hispanic audience.

Jonathan has been with CafeMom since 2010, managing our conversational insights programs as well as numerous other strategic projects. Prior to CafeMom, he worked at the IAB, the internet publishing trade association where he led industry education efforts. He also worked at the New York City Economic Development Corporation, where he focused on strategies and programs to support the city's new media and technology sectors, and the consulting firm Booz & Co., where he led numerous engagements in the media and entertainment industry. Jonathan graduated from Yale University with an MBA with a concentration in strategy and a BA in Comparative Literature.

Jonathan lives in Brooklyn with his wife and two kids.

Back to Top

Patrick McCann
Patrick McCann - VP, Data Science

As the company's Data Scientist, Patrick ensures that ads are shown to the right audience, at the right time, and at the right place around the advertising ecosystem. To accomplish this, he develops big data workflows with CafeMom's partner companies, both within the consortium and in advertising technology. The most important component of these workflows involves the creation of in-house statistical models around user attributes and response patterns, typically drawing on the field of machine learning.

Before joining CafeMom, Patrick was the Lead Data Scientist at eXelate, where he built and executed the company's data mining and modeling activities in support of our clients' online targeting and digital media marketing goals. Prior to that he was a Senior Statistical Analyst at comScore. Patrick graduated from Virginia Tech with an MS in Statistics, and from George Mason with a BS in Economics.

Back to Top