CAFEMOM SURPASSES ONE MILLION MEMBER MILESTONE ONE YEAR AFTER LAUNCH

-- Leading Social Networking Site for Moms Experiences Unprecedented Growth --

New York, NY (February 22, 2008) - CafeMom.com, the largest and fastest growing social networking site for moms, announced today that its membership has surpassed the one million mark in just a little more than one year since its launch in November 2006.

CafeMom.com is the largest social networking site for moms and the leading women's/parenting site on the internet — passing mainstream sites like Oprah, ivillage, babycenter, and Marthastewart on key engagement metrics. According to comScore MediaMetrix January 2008 data, CafeMom is the # 1 site for women on critical engagement metrics such as pageviews and average minutes/visit.

"We're so excited to have reached our one millionth member milestone in record time," said Michael Sanchez, CafeMom CEO. "We constantly receive feedback from our members saying how much they love the site and our extraordinary growth is a testament to that exuberance. We feel that we have created a safe, supportive and thriving community for our members and we look forward to continuing our phenomenal success."

With more than 120MM pageviews/month, 80MM minutes spent, and 6MM visits/month, CafeMom was ranked the #8 fastest-growing site in 2007 by compete.com and has recently won awards from Mashable and AlwaysOn as one of the leading social networking sites.

About CafeMom
Launched in November 2006, CafeMom.com is the largest and fastest growing social networking site for moms. Moms are connecting on shared interests, challenges, and local communities. They have set-up approximately 40,000 groups on diverse topics such as pregnancy, politics, dieting, autism, and favorite TV shows.

CafeMom.com features include fully customizable profile pages, a widget platform, mom-created groups, friends' networks, and strong privacy / anonymity controls.

CafeMom advertisers include P&G, Walmart, Playskool, Disney, HP, Kraft, General Mills, Unilever, JCPenney, Johnson & Johnson, and Sony. CafeMom was co-founded by actor Andrew Shue and Michael Sanchez.

# # #

Contact:
Jocelyn Kalsmith/Lisa Feldsher
Mind Over Media PR
212.226.7272
jocelyn@mindovermediapr.com
lisa@mindovermediapr.com