Find the routine that works best for you and stick with it! For us, it's bath time around 7. Then he plays and watches TV until about 7:30 - 7:45 and it's cuddle/reading time until around 8. He usually goes to bed without a problem, but occasionally he's just not ready, so we let him stay up for another 30 minutes or so.
That's what works for us, but every child is different. Experiment a little and see what he likes.
at 2:44 PM on Jan. 7, 2009