That seems to be the bottom line on the JCP "apology ad". There is something to be said for it - it's what keeps Kohl's and Walmart in business - charge a 200% mark up, call it a "sale" price with a 100% markup, and people think they're getting an awesome deal on Chinese crap.
But, does JCP apologizing for it's campaign to stop lying and artificially inflating prices (while putting prices back up to a 100%+ increase so they can mark it down on sale once a month) really endear them or just make for an awkward situation where they point out how stupid people really are?Answer Question
Answer by wendythewriter at 8:36 AM on May. 2, 2013
I think the real problem is that a majority of consumers determine what they feel something is worth based mostly on an item's cost. I've never really been a fan of JCP, so I am not that familiar with their pricing structure. I tend to only get basics there when the price is similar to other retailers and I am likely to have a good variety of selection (socks and Levi's for DH). I have also ordered drapes from them and after looking all over their pricing on window dressings is quite competitive with other retailers that offer like and kind items.
Answer by QuinnMae at 9:22 AM on May. 2, 2013
Answer by RyansMom001 at 10:18 AM on May. 2, 2013
Answer by JulieJacobKyle at 11:02 AM on May. 2, 2013
Answer by m-avi at 11:45 AM on May. 2, 2013
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Answer by Ballad at 2:49 PM on May. 2, 2013
Answer by lga1965 at 7:17 PM on May. 3, 2013
Answer by Fairymom32 at 8:30 PM on May. 5, 2013