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What is a cafemom influencer?

I hear moms saying they won stuff by being a cafemom influencer... what is that? How do you do it?

Answer Question

Asked by Anonymous at 6:37 PM on Apr. 14, 2009 in About CafeMom

Answers (2)
  • CM sponsors offer things for CM members to try out. Everything from gift cards to computers depending on what they need feedback on. Members are chosen based on specific criteria. Sometimes it's for the members of a certain group or for moms with kids a certain age. It really just depends on the product. Cafemom then asks that the influencer write a post or a journal to share what happened when they tried the product.

    To sign up to be considered go to privacy & settings at the top of the page and then choose email preferences. There is a box you can check to be included in the free stuff from sponsors. From there it just depends on who meets the criteria.

    Answer by Liansmommie at 9:51 PM on Apr. 14, 2009

  • Hi,
    Thank you for your interest in our Influencer Program.

    CafeMom and our advertisers choose influencers based on a number of things like the mom's level of activity on CafeMom, quality of her writing, and expertise in a particular subject. In addition, the advertiser may specify specific criteria such as mom's age, age of kids, or certain geographical regions depending on whom they are targeting with their particular campaign.

    Here is a link to more information about the CafeMom Influencer program:

    \The CafeMom Admin Team
    CafeMom Admin

    Answer by CafeMom Admin at 8:56 AM on Apr. 15, 2009

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