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7 Bumps

Deploying Alinsky rules?

Pretty severe for a transparent Adm.

Democrats are understandably obsessed with Darrell Issa — he’s built himself up as a one-man investigative machine aimed straight at the Obama presidency.

But a handful of liberal political operatives in California — including a former Hillary Clinton hand — are taking their anti-Issa passion to a whole new level, launching a nonprofit group, a website and even paid media advertisements aimed at undermining and investigating the rabble-rousing chairman of the House Oversight and Government Reform Committee.
They say they’re leaving no stone unturned in digging into Issa’s personal and business history. This week, the group will reveal more than 100 pages about an investigation into a fire that burned down a building that housed his business in the early 1980s.

The launch of this group — which calls itself The Third Lantern, and is naming the website the Issa Files — is remarkable because it’s wholly focused on the activities of one lawmaker who has no immediate plans to run for higher office. The purpose of this new group is to make public documents more public, make life difficult for Issa and sow seeds of doubt on his investigations.

They plan to run TV advertisements and other paid media in the future, saying they already have a “significant commitment” of cash. A spokesman for Issa, Kurt Bardella, dismissed the effort as a “misguided and distasteful smear campaign against Chairman Issa.”

The group will be run by the principals of SCN Strategies, a San Francisco-based consulting firm that produced ads last cycle for California’s Democratic Gov. Jerry Brown and Senate Majority Leader Harry Reid (D-Nev.). One of those deeply involved is Averell “Ace” Smith — who ran Hillary Clinton’s successful 2008 California and Texas primary operations and is known as one of the more cutthroat political operatives in the business.

Dan Newman of SCN Strategies, one of the three people leading the anti-Issa campaign, declines to disclose how much is being spent on the effort or who is bankrolling it, telling POLITICO it is being paid for by “patriotic Americans who don’t want to see the potential of an ethically challenged congressional investigator run amok with McCarthyesque fishing expeditions.”

The structure of the organization does not require that it disclose its funding.

But the goal is clear: Newman, Smith and the third partner, Sean Clegg, want to raise enough questions about Issa’s background and personal history that anything he turns up in probes of the Obama administration will be immediately discredited.

“The purpose of the Issa Files is to shine a bright light on Darrell Issa, his past and his present, in a very fact-based and document-based manner to give the public a chance to learn the facts and see the documents that speak to Issa’s character and credibility and lack thereof,” Newman told POLITICO in an interview. “And to better understand who is this guy who is demanding so many documents and delving into so many investigations — a chance for the public to learn about him and perhaps whether or not he has the character to conduct these investigations.”

“We’re also going to have an active research element, communications strategy, paid media,” Newman added. “We’ll plan in a targeted manner.”

Newman said they will “make sure the public has a chance to investigate the investigator. To understand what he’s made of, where he comes from and what level of integrity and credibility he has and does not have.

Answer Question

Asked by Carpy at 1:12 PM on Feb. 15, 2011 in Politics & Current Events

Level 39 (114,053 Credits)
Answers (16)
  • WOW this coming from the people protecting a BIRTH CERTIFICATE! I think they should be careful or they might find themselves in a slander suit. Too bad this much effort isn't being in put into some REAL criminals in DC.

    Answer by yourspecialkid at 1:35 PM on Feb. 15, 2011

  • This huge event................................................................straight from Mr. Obama.

    He is responsible.

    There is NOTHING the man won't do.

    Answer by mustbeGRACE at 1:37 PM on Feb. 15, 2011

  • Holy cow! and just for downvoting someone here you are called a stalker. LOL. That definitely takes things to a 'whole different level'.


    Answer by QuinnMae at 2:04 PM on Feb. 15, 2011

  • Maybe I am slow today but tell me more about Alinsky rules.

    Answer by tyme4me2day at 2:06 PM on Feb. 15, 2011

  • "The purpose of this new group is to make public documents more public, make life difficult for Issa and sow seeds of doubt on his investigations."   Isn't this nice? I agree with YSK...

    I agree, Carpy, "Alinsky" tactics are now used constantly, along with the ever present and always convenient, "double standard"…

    Hypocrisy rules...



    Answer by agentwanda at 2:07 PM on Feb. 15, 2011

  • ROFL...Even though Darrell Issa isn't running for higher office in 2012, Democrats are trying to this hard to go after him..... If that is how they want to waste their time.... It's fitting...

    Answer by grlygrlz2 at 2:25 PM on Feb. 15, 2011

  • Oh jeez, what idiots. Another reason we would all be better off if California would drop off into the ocean

    Answer by itsmesteph11 at 2:56 PM on Feb. 15, 2011

  • tyme4me2day...

    RULE 5: "Ridicule is man's most potent weapon." There is no defense. It's irrational. It's infuriating. It also works as a key pressure point to force the enemy into concessions. (Pretty crude, rude and mean, huh? They want to create anger and fear.)

    RULE 10: "If you push a negative hard enough, it will push through and become a positive." Violence from the other side can win the public to your side because the public sympathizes with the underdog. (Unions used this tactic. Peaceful [albeit loud] demonstrations during the heyday of unions in the early to mid-20th Century incurred management's wrath, often in the form of violence that eventually brought public sympathy to their side.)


    Answer by agentwanda at 3:14 PM on Feb. 15, 2011

  • Don't forget this one Wanda, it's one of their most important ones.....

    RULE 12: Pick the target, freeze it, personalize it, and polarize it." Cut off the support network and isolate the target from sympathy. Go after people and not institutions; people hurt faster than institutions. (This is cruel, but very effective. Direct, personalized criticism and ridicule works.)

    Answer by DSamuels at 4:02 PM on Feb. 15, 2011

  • Saul Alinsky is a total bad ass.

    Answer by UpSheRises at 4:35 PM on Feb. 15, 2011

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