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Does Cafemom research and endorse their advertisers? Or do they just take their money and let anyone who can pay advertise?


Asked by tootoobusy at 11:16 PM on Mar. 15, 2011 in About CafeMom

Level 52 (487,465 Credits)
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Answers (5)
  • They have said they do look for advertisers that are appropriate to a mom forum but for the most part they take the money from anyone. They have removed ads in the past that moms found offensive. It doesn't happen often. I don't know if they screen the ads, but they don't seem to have much control over what they are.

    Answer by Liansmommie at 6:45 AM on Mar. 16, 2011

  • not sure

    Answer by xxhazeldovexx at 11:58 PM on Mar. 15, 2011

  • My guess is that they share the demographics of their members with potential advertisers, and take money from whomever is willing to spend it.

    Answer by rkoloms at 5:37 AM on Mar. 16, 2011

  • I would hope they research but they need to make money. Good question.

    Answer by tiddliwinks at 10:00 AM on Mar. 16, 2011

  • I was wondering that myself.

    Answer by sherribeare at 11:04 AM on Mar. 16, 2011

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