What is the CafeMom Influencer program?

CafeMom and our advertisers choose influencers based on a number of things like the mom's level of activity on CafeMom, quality of her writing, and expertise in a particular subject. In addition, the advertiser may specify specific criteria such as mom's age, age of kids, or certain geographical regions depending on whom they are targeting with their particular campaign.

Click here for more information about the CafeMom Influencer program.

What is an influencer?
How are the influencers chosen?
Do they have to write good things about the product they are trying?
Are influencers paid?
How can I become one?