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Ingredient of the Week, July 8: Nutella

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Nutella  is the brand name of a chocolate hazelnut spread. Nutella, manufactured by the Italian company Ferrero, was introduced on the market in 1963. The recipe was developed from an earlier Ferrero spread released in 1944. Nutella is now sold in over 75 countries.
An older recipe, Gianduja, was a mixture containing approximately 50% almond and/or hazelnut paste and 50% chocolate. It was developed in Piedmont, Italy, after taxes on cocoa beans hindered the manufacture and distribution of conventional chocolate.
Pietro Ferrero, who owned a patisserie in Alba, in the Langhe district of Piedmont, an area known for the production of hazelnuts, sold an initial batch of 300 kilograms (660 lb) of "Pasta Gianduja" in 1946. This was originally a solid block, but in 1949, Pietro started to sell a creamy version in 1951 as "Supercrema".
In 1963, Pietro's son Michele revamped Supercrema with the intention of marketing it across Europe. Its composition was modified and it was renamed "Nutella". The first jar of Nutella left the Ferrero factory in Alba on 20 April 1964. The product was an instant success and remains widely popular.


Do you like Nutella? How do you use it?

by on Jul. 8, 2012 at 6:23 AM
Replies (81-86):
by Luci on Jul. 11, 2012 at 9:01 PM

 Great ideas. Thanks

Quoting gma12.1:

 I had never tried it until a couple of months ago. My kids love it, I use it as a dip for my apples, the kids like it on toast, also some dinner rolls, biscuits, and fancy breads taste almost like a donut when you spread Nutella on them. One kid likes to mix Nutella into her oatmeal. 


by on Jul. 12, 2012 at 11:06 PM

 yes, love it use it for many thing.. sandwich, pastry, for dipping fruit..

by on Jul. 13, 2012 at 6:49 AM

Quoting thebailiffs:

I made this pie last year at Thanksgiving and everyone went crazy

that sounds awesome, and I have most of the ingredients (though I will cheat and buy a pie crust lol).  I am going to make that this weekend!!!!  When I use nutella in sweet treats I feel almost healthy lol.

by on Jul. 13, 2012 at 7:04 AM
1 mom liked this
I actually ate this after the kids went to bed last night. I dipped pretzels in it.
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by on Jul. 13, 2012 at 12:25 PM

Quoting ivy801:

I'm dissapointed in the lack of yummy pictures I expected to see bad


by on Jul. 13, 2012 at 1:15 PM
I dont like it but my kids do.
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