I'll be homeschooling this year, so this will no longer apply, but I still think it's wrong...
I remember my daughter's Kindergarten year. We bought all brand supplies because, well, we can afford them and they are better quality and last longer so that's what I wanted her to have.
Then I saw what she was actually using and it's not what I purchased!
Second grade, everyone was supposed to bring their school supplies to orientation. We brought ours and were faced with buckets for each type of supply where everything gets dumped in together and is redistributed. Seriously? I opened up DD's crayon box and were Crayola crayons and markers in there? No. Roseart and some non-brand markers.
This irritated the shit out of me because I paid extra for those and she wasn't even the one using them!
I saw that another mom had labeled all her child's supplies at home with permanent marker. Wish I would've thought about that. But it doesn't really do any good because my daughter's 3-prong folder had some other kid's name written on the inside.