Social media: It’s not just for college kids anymore. Families use Facebook to stay in touch across generations. Friends well into middle age share photos on Instagram. There’s even an 80-year-old grandmother on a quest for 80,000 Twitter followers.
But how does social media’s widening reach affect the family unit? The brand-engagement firm GMR Marketing recently polled about 1,000 moms and kids to see how social media has penetrated family life and affected mother and child relationships.
More families have three generations on social media than just one, according to GMR’s findings, speaking again to its increasing ubiquity. But there is a certain awkwardness in having so many family members online.
While more than three-quarters of moms said they’d “definitely” accept a friend request from their child, just 43% of kids said they’d do the same. And twice as many kids and moms — 18% to 9% — said they’d have to hide some photos or other information before making things official on Facebook.
Teenagers are also much more shy about broadcasting their family connections via social media. Nearly twice as many moms as kids — 29% to 16% — said they use public messages on networks such as Facebook and Twitter to communicate with family members. Teens prefer to use private messages more than parents do, 39% to 31%.
Check out the infographic below to see the survey’s full results. Are you connected to your child online, and how do you navigate that relationship? Let us know in the comments.