I thought that this should be a class, so....
10 WAYS TO USE YOUR BUSINESS CARD
1. Make sure ALL family members; close friends, neighbors and co-
workers carry plenty of your cards to pass out to their friends and co-
workers. They are in direct contact with many people you would not
otherwise reach. Instruct them to let people know what you do and what
they can BENEFIT from you. You increase your "business area zone" by
having your family working on your behalf. Advertise your "referral
program" on the back of your business card. You could give them some
cards with a label on the back already pre printed to say Referred by:
________, they put their name on it and hand them out to EVERYONE they
know. Then you offer a FREE gift for every booking, sale or
recruit! When a lead calls you, you can ask them who they were
referred by and they can see it on the back of the card!
2. You can also offer your guests the REFERRAL program and give them
cards. Try to give ALL your guests at least 5-10 cards. Offer a GIFT
for all sales, bookings and recruits you get. Keep in mind, they are
EXCITED about the products they just saw and their enthusiasm can turn
into $$$$ for YOU!
3. Leave your cards at all bulletin boards, restaurant counters,
restrooms, Laundromats, grocery stores, hairdressers, cleaners,
doctor's office, dentists. Anywhere YOU see 2" x 3 1/2" space!
4. Leave a business card with a tip when you are eating out.
Waitresses work hard and they are always looking for something better
to do or perhaps free merchandise from hostess programs, they usually
know a lot of people. They are friendly and are GREAT party givers!
5. Give away or pass out a certain number of cards per day. Set a
specific number and take these cards with you when you leave the
house. Don't bring them back with you no matter what! A reasonable
number is 10. Have several in your pockets, handbags, briefcase and
in your car.
6. Include a card in all correspondence being mailed out. Whether
it's a personal card, letter or bills that are being paid. After all
a person will be opening the letter and perhaps will be curious enough
about you to call or visit your website.
7. JUNK MAIL? Yes, we all get that, why not turn the tables around
and send them your business card with a campaign brochure, address it
to Secretary or Receptionist!
8. Give your Hostess at least 25 cards to pass out for you as she is
inviting Guests to her party. This way if they can not attend they
may call you or visit your website!
9. Use your cards to offer a discount or as a "coupon" make sure you
write a specific discount or special and put down an expiration date
for your special offer. This would work especially well when you do
this in conjunction with #3, 4 and 7.
they decide to have a party to write down the exact time they decided
to do this. They will be curious as to why you are asking them to do
this. AT THE END OF THE PARTY ask them what time they decided and see
who booked a party at the earliest time. She gets a prize for being
the first to book. At the next party if they know this happens they
will book earlier in the evening! This usually prompts others to book
as well. Involve those who were at earlier parties by asking them to
keep your SECRET about this.
by PurityMinerals
They will pop the cards into their pocket before you can even walk away from the register! Quite a few of those are now members of my organization! You gotta LOVE IT!!
Linda/CMAS, BS, RN aka "BizNurse" aka SAH "MOM"
Quoting PTOsec:
I put a business card in the business books I borrow from the library.
Good!
Put it twist on it now,
What if they looked lie real money? Some people don't like to be handed business cards, so what if you handed them money?
How much longer would you keep a card that looked like real money?
What would be peoples impression of you? Unnique? Business Savy? You know how to obviously catch someones attention right?
check them out on their site www.moneydropcards.com
here is a frew pics, the 2nd pic is mine and my husbands cards.
Marketing U - Class #10: Make Your Business Card a Marketing Vehicle!
- JHanc968
on Jul. 16, 2007 at 2:28 PM