There's something about American Apparel
ads . . . granted, I'm a fan of their basics and often shop there for tees and tanks. It's fairly decent quality at low price points. However, the ads can be risque at times. The irony is the clothes by and large, are not 'sexy' yet are marketed aggressively so. Last week for example, there was a see-through, mesh bodysuit type thing on the site. It's no longer up, but the model was not only wearing nada underneath, her body was contorted in all sorts of odd angles, and it was just in your face. The photography too is peculiar, but I guess it's a part of their brand's DNA. They have a pretty sizable teen following, so it's a bit surprising that there isn't a larger outcry. They make Abercrombie's catalogs look tame by comparison and at the time, the backlash from parents was loud and clear.
Anyone else find AA's ads strange? (Plus, all the models look like kinda sweaty and unshowered, ick!).