4 Simple Steps to Generating Higher Quality Leads

[justfortoday]

I have broken down this lead generating process into 4 simple steps. This will create a higher quality lead than you may be accustomed to.
1. Preparing a landing page on your website that allows people to enter their name, email, and/or phone.
2. Creating or finding free information that your customer would benefit from. For instance, if you are a software developer, you must have created the software because you saw a need in the marketplace for that software. You probably know your customers well and understand what some of their struggles are. Writing some articles positioning you as an expert and posting them to social networking sites/groups allows you to reach out to them without any expectations. These groups would have members that you think would be interested in your information.
3. At the end of your post of FREE information, give them a link to your site where they can receive additional FREE information is they enter their name, email, and/or phone. It has to be something worth their while.
4. If the information is something that will truly benefit the person, they will give you their contact info and you can then follow up with them.

The key here is FREE. I have a very good mentor who has taught me that "you have to give away what you have to get what you want". It's important to be a leader in your industry and create trust among your clientele. This type of "Attraction Marketing" will take you further in business then you ever imagined. Not only in business, but it's just a good life lesson. You must give to receive.

Well I hope this helps everyone understand the point of this group. I would like all of us to share our experiences and ideas on how to make this simple process work across different businesses. It's really a process that can work for anyone. So test it out and start sharing your experiences. If you have already succeeded, let us know what worked.

Joy Neva
Free Video Training on Prospecting. Visit http://www.networkinginconline.com/