Ever drive by a McDonald's and see a gigantic "Going Out of Business" banner hanging over the golden arches? No? How about the McNuggets clearance sale? No on that one too, huh? Well, if you haven't, it's because it hasn't happened and probably never will.

According to the Small Business Administration, franchises have an extremely high rate of success, while almost the opposite is true of an independent, small business. What is the main reason for this intriguing statistic? Well, when you buy a McDonald's, what you're really buying is a proven system and a blueprint for success. You don't need to have a background in beef to be successful with a McDonald's; you just need to go to hamburger school and follow the system. There is the small matter of coming up with a million dollars, but let's set that aside for the moment, because the moral of this story is that people can fail, but rock solid, duplicable systems don't.

How does all of this relate to our business here at Beachbody? It's quite the same, really. BE SYSTEM DEPENDENT. Systems allow for duplication to occur. Duplication allows you to build leverage, and leverage is the favorite word of the wealthy. Confused? I hope not, but please allow me to explain . . .

Rowing in the Same DirectionThe main goal in network marketing is to get a large number of people to do a few simple things over a consistent period of time. However, if everyone's rowing in a different direction, the boat goes nowhere! Plugging everyone into a simple, duplicable system, and making sure that whatever you do can work 10 levels below you, 2,000 miles away, and with a dud talking to a stud, is how you get there. It really starts with having the right mindset. Before doing an exposure, always think: "Is what I'm about to do with this person something he or she can turn around and immediately do with his or her prospects?" If not, then you might want to reconsider your approach, because 80 percent of a new Coach's training will be in the recruiting process. Using the system and third-party tools helps create consistency and reliance on a system, rather than an individual. This is especially important for new Coaches—who will duplicate what you did with them.

Building LeverageDuplication is the key to exponential growth in Beachbody. The goal of duplication is to duplicate or replace yourself so that you can achieve true walkaway residual income. It's not your two-a-day that gets you there, but it's 1,000 Coaches on your team doing their two-a-days. Duplication is what allows your efforts and the efforts of your team to multiply, which then results in you building leverage. Just remember that duplication begins with you. Your exposure process should leave the prospect being able to say: "I can do what you're doing; I have the time to do what you're doing; and I wouldn't mind doing what you did—with my family, friends, and neighbors." When that occurs, growth is sure to follow.

The Results of LeverageJ. Paul Getty once said, "I'd rather have 1 percent of a hundred people's efforts than 100 percent of my own." This is the principal foundation of effective wealth building—and of gaining time and financial freedom. It's why wealthy people don't teach their kids to be employees; they teach their kids to become employers. In life you're either leveraging or you're being leveraged. It's one of the two. The good news is that you get to choose! Building leverage doesn't happen overnight, but with a steady effort over time you'll create a vehicle that will produce more income and you'll have more time to enjoy it. That is why I love our industry. It allows the average person an opportunity to build extraordinary income and achieve the same leverage as a business-owner with thousands of employees. Only we get to do it by building relationships, making friends, helping people, and mentoring as many as possible.

Beachbody®Oh yeah, one last thing. Remember the million-dollar investment mentioned earlier? Well here's the good news: You don't need it to get started in Beachbody, and you can still build a six figure income. What you will need though is a willingness to work, a burning desire to succeed, and to be coachable and teachable enough to follow a simple, duplicable system, and if you do that, you can truly achieve your dreams with the great opportunity that Beachbody gives each of us.

After all, wouldn't you rather down an amazingly healthy and great tasting Shakeology® than a fat-laden, mega calorie, greasy old Big Mac? Great . . . Now let's get out there as one unstoppable force, spread the word, and go touch some lives (using the system, of course)!

Larry Zimberg, Team Beachbody® Sales ConsultantHappy Recruiting.

Larry Zimberg, Team Beachbody® Sales Consultant

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